BUSINESS

A press release from Nestlé Ghana on their new product launch.

Nestlé Ghana Limited recently introduced a new breakfast option to the market called “Golden Morn”, a cereal designed to cater to the nutritional needs of families. This nutrient-rich cereal, crafted from a blend of maize and soya, offers a unique combination of essential nutrients crucial for maintaining a balanced diet and promoting healthy digestion. To mark this significant launch, Nestlé Ghana organized a week-long event across all its sites in Accra, running from September 16th to 20th. During this event, employees had the opportunity to engage in various activities centered around “Golden Morn”, including product sampling sessions and interactive demonstrations highlighting the cereal’s benefits.

A press release from Nestlé Ghana highlighted the key nutritional components of “Golden Morn”, emphasizing its iron, vitamins B1, B5, C, A, protein, and calcium content. This iron-fortified cereal is positioned as an ideal choice for individuals of all ages, from growing children to adults, seeking comprehensive nourishment for their overall well-being. “We are delighted to bring Golden Morn to the Ghanaian market,” said Georgios Badaro, Managing Director at Nestlé Ghana Ltd. “Golden Morn is not just a breakfast cereal; it is a nutritious and delicious way to start your day. We believe it will become a household favourite, appealing to both kids and adults.”

Gilbert Tweneboah Koduah, the Dairy Category Manager, further elaborated on the unique selling points of “Golden Morn,” “We have carefully crafted Golden Morn to not only provide a delicious start to the day but also to support the overall well-being and growth of individuals, especially children. We believe that Golden Morn will play a significant role in addressing the nutritional needs of the Ghanaian population.”

Nestlé Ghana sees “Golden Morn” as a pivotal player in addressing the nutritional requirements of the Ghanaian population, reflecting the company’s ongoing commitment to innovation and delivering high-quality, nutritious products that resonate with consumers’ preferences and needs.

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